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Wed, Apr. 7th, 2010, 11:38 am
Etude House Code:B Strong Eyes Cream Liner in #2 Secret Black


Lots of requests for the review of this cream liner and here it is!


You girls know my love for cream / gel liners over pencil / liquid so when it was first launched, I did lem for it but waited in hope some reviews might surface and it did. It was quite highly raved and I started to scout for it online and found out that Ling carried this product!
*yes, for all my Etude House products, I've not bought it at our local stores as Ling offers them at a cheaper price.


The container is plastic thus it isn't as heavy as the MAC fluidline.


The cream liner does come with a mini eyeliner brush which is attached to the cover with a detachable silver chain. While I like the idea of having an attached brush but it is annoying when you are trying to unscrew the cover as the chain often gets tangled during the process. Fortunately, it is detachable and you can attach it when  you're travelling or in your bottomless-pit makeup pouch.


Another thing I don't quite like about the brush is that its a little too stiff and tend to hurt my eye lid when I use it to line my upper lash line. Lower lash line, I can't even describe how it makes me tear. But some might adore the stiffness as it gives you more control during application. I still prefer my ELF Studio Small Angled Brush for cream / gel liner application.

Put the brush aside, the liner isn't that bad a product! It really live up to its raves! Its sooooooooooo creamy that application is such a breeze. Do control the strength when you try to get the cream product onto your brush or you'll find your brush sinking into the pot of liner just like how you place a really hot knife on a piece of butter. Its that creamy!

Initially when I first witness how creamy it is, I was skeptical that it'll remain smudgeproof on my lids but I do want to try it without a primer and so I first tested it on a weekend. True enough, it was smudgeproof and so I went on to try it on a weekday without a primer. Amazingly, my eyeshadow faded (because I wasn't wearing a primer) but the eyeliner was still visible, without smudging! 

But it kinda smudges on my waterline though. I have no idea why but lately, all my eyeliner does not seem to stay on my waterline.  Gel / cream liners used to stay on my waterline but lately nothing stays. I'm not sure if its just me or it simply can't last on the waterline.

To sum it up, for its price, I totally recommend this cream liner. Its definitely better than the Maybelline Gel liner! If you've always wanted an affordable smudeproof liner, this is it!
*I'm not comparing to counter brands like MAC / Bobbi Brown as they belong to a totally different price category. You can't compare an apple with a durian can you?

Wed, Apr. 7th, 2010 06:23 am (UTC)
(Anonymous)

apple with durian is funny hehee...
i bought the maybelline one but i hate when the brush goes headwire. any good recommendations for such creamy eyeliner brush?
Will try this since it is goooooood!

Thu, Apr. 8th, 2010 12:47 am (UTC)
kimoko

the ELF STudio small angled brush! I love that! =D

Wed, Apr. 7th, 2010 08:45 am (UTC)
ah_mah

haha i've been waiting for this post,so happy so see it! curious to know what's the diff between secret black and strong black? i've not used maybelline's gel liner before, maybe you can share on how etude's is better?

Thu, Apr. 8th, 2010 12:49 am (UTC)
kimoko

if you notice the pic here: http://www.koreabb.com.sg/product_info.php?products_id=628

strong black is harsh black while secret black is a softer shade of black. ;)

this etude house code b liner lasts longer than the maybelline and is very much creamier. :)

Wed, Apr. 7th, 2010 12:29 pm (UTC)
(Anonymous)

Hey kimoko have you tried the etude house magic rice peeling? or have you heard anything about it? does it work? ^^ i'm interested to try it.

Thu, Apr. 8th, 2010 01:09 am (UTC)
kimoko

nope i've not. i've only tried the magic bubble peeling http://kimoko.livejournal.com/372175.html

Wed, Apr. 7th, 2010 03:17 pm (UTC)
iana_tessizutto

How much is this?
I find my waterline one always faded / smudge.
=(

Thu, Apr. 8th, 2010 12:51 am (UTC)
kimoko

s$15.50 from http://www.koreabb.com.sg/product_info.php?products_id=628

in the past i do not face smudging on my waterline. probably lately i'm very overworked and my eyes are tired thus its watery. haha

Wed, Apr. 7th, 2010 03:30 pm (UTC)
orangyfly

can i know which gel eyeliner do you think is the best in terms of smudge-proofness? lol.. I really wanna try a smudgeproof one on my waterline. everything smudges on my waterline.

Thu, Apr. 8th, 2010 12:55 am (UTC)
kimoko

so far, this is really good! its creamy and smudgeproof! lately my eyes have been really watery so nothing stays on my waterline. in the past, i do not get this problem though.

it might just be my eyes but you can try this on your waterline and see if it smudges on you. ;)

Sat, Apr. 10th, 2010 01:12 pm (UTC)
(Anonymous)

kimoko, is the secret black hv shimmer on it? ^^
coz some people said it hv shimmer on it
im looking for shimmering black gel eyeliner, still can find one >.

Mon, Apr. 12th, 2010 12:47 am (UTC)
kimoko

nope, this does not.

you can make a trip to the 2 etude house branches in singapore to try it out. ;)

Sun, Apr. 11th, 2010 04:15 pm (UTC)
(Anonymous)

You can try RMK gel liner.. Pretty good too!

Mon, Apr. 12th, 2010 12:48 am (UTC)
kimoko

for a really good counter brand gel liner, i only like bobbi brown and clinique. ;)

Mon, Apr. 12th, 2010 01:12 am (UTC)
quietus_reverie

I know you cant compare the mac fluidline with this, but then id really want to know how they compare. Ive used maybelline's and mac's fluidline and of course, I love the macfluidline.. INITIALLY. after a couple of months the entire pot just cakes up and dries up and i tried putting eyedrops and oil inside and it gets ok for awhile but dries up the following day. any advice? because my fluidline is running out and im thinking of whether to getanother eyeliner, ive contemplated bobbi brown but im scared I will face this same problem too (drying up etc)

Sun, Apr. 18th, 2010 03:36 am (UTC)
kimoko

to prevent a pot of gel/cream liner from drying up, i personally store them rightside down to prevent air from settling on the product, drying it up. :)

Mon, Apr. 19th, 2010 06:00 pm (UTC)
anexwhy

thanks for the review!!
i'm so gonna try this since my Maybelline one is drying alrdy ):

by storing the bottle sideways will prevent drying? (:

Tue, Apr. 20th, 2010 01:25 am (UTC)
kimoko

i find that storing them right side down (not sideways) will prevent the product from drying up than usual.

the reasoning being that storing it right side down, the air that gets accumulated in the pot does not touch the product. ;)

Tue, Apr. 20th, 2010 05:30 pm (UTC)
anexwhy

ohhh! thanks for the tips! :D